About Deep South Lacrosse

Deep South Lacrosse, LLC. is a lacrosse specialty retail store located in Orlando, FL. We proudly serve the needs of the central Florida lacrosse community and beyond by providing a large assortment of men’s and women’s sticks, protective equipment, apparel and accessories. In addition to our retail offering, we are happy to provide stick stringing services for both men’s and women’s lacrosse sticks, as well as general equipment repair.

As a small business in lacrosse retail, we are prohibited from offering eCommerce services at this time, however, we are happy to assist you in-store or over the phone. No matter where you are located, we can provide you with any items that you may need. Simply give us a call at the shop and we’ll get you taken care of!

Coaches: We offer a complete Team Sales services. Please contact us with your team needs and we can put together a package to best suit your team and budget.

The Deep South Team:

R.J. Fuhr
Principal/Owner

R.J. opened the doors of Deep South Lacrosse, LLC. in Gainesville, FL in 2011. R.J. received a B.S. in Sport Management from Florida Southern College in 1991 and began his career in building material sales where he was employed for 19 years. R.J. has always had a passion for team sports, a trait that was shared with his son, Hunter. Hunter played several different sports starting at a very young age and found a love for lacrosse in 2005. R.J. supported and shared his son’s enthusiasm for the sport and began finding venues and resources to help grow the game of lacrosse in his local community of Ocala, FL. R.J. started the lacrosse program at his son’s high school, coaching the team for three years before deciding it was time to put 100% into his dream.

Jordan joined the Deep South team in July 2014. Jordan is a Lake Mary, Florida native and has been involved in the Orlando lacrosse community his entire life as a player, coach, referee, or watching his father play and ref since 1985. Jordan started playing lacrosse for Greenwood Lakes Middle School in Central Florida’s first year of having youth lacrosse in 1998. He then played for Lake Mary High School, where he was a three year varsity captain, 2003 US Lacrosse High School All American, and was the MVP of the Florida High School Senior All Star Game. After high school, Jordan played lacrosse for The Florida State University, where he served as team Vice President and is currently tied for the FSU Lacrosse single game record for goals in a game when he scored 9 against the University of New Hampshire. As a result of the game, Jordan was featured on the cover of the October 2007 issue of Inside Lacrosse Magazine. Jordan has 17+ years of officiating and coaching experience, serving as the Head Varsity Coach for Lawton Chiles High School (Tallahassee, FL), along with coaching at positions at Lake Mary High School, Greenwood Lakes Middle School, and the Lake Mary Mohicans Lacrosse Club. Currently, Jordan plays for the Lacrosse Club of Hogtowne and officiates both NCAA and high school men’s lacrosse.